CONSO

Row

CPA cost per acquisition

158

$ CPR cost per renewal

1595

Renewal Ratio

0.01

Avg Sales per Day

21.8

Row

CONSO Gross Margin (USD)

Account 2017-06-30 2017-07-31 2017-08-31 2017-09-30 2017-10-31
Revenues
Internal Media Buying 78,585 78,366 72,732 70,122 67,435
Expenses
MediaBuy 62,223 59,749 53,934 68,134 84,333
Salaries MP team 4,881 4,965 6,281 26,500 22,521
GROSS MARGIN 11,481 13,652 12,517 -24,512 -39,418

Highlights:

DISCLAIMER: DEMO DATA used only for report features presentation

Salaries MP team: Person ABC had 64hrs less in OCT comparing to SEP (-27%), following an expense reallocation from AUG in SEP (change of team)

Person BCD had 72hrs less in OCT (Vacation paid from his total accrued amount)

Row

Value of New Sales $USD (eom)

Number of New Sales

Row

Overall USD SALES (source currency)

Overall Nb of USD sales/rebills transactions

Row

Overall GBP SALES (source currency)

Overall Nb of GBP sales/rebills transactions

Row

Overall EUR SALES (source currency)

Overall Nb of EUR sales/rebills transactions

UNIT A

Row

UNIT A Gross Margin (USD)

Account 2017-06-30 2017-07-31 2017-08-31 2017-09-30 2017-10-31
Revenues
Internal Media Buying 37,055 36,821 35,025 35,507 33,805
Expenses
MediaBuy 34,921 36,346 31,039 41,363 49,310
Salaries MP team 4,881 4,965 6,281 21,269 17,557
GROSS MARGIN -2,748 -4,490 -2,295 -27,125 -33,063

Highlights

DISCLAIMER: DEMO DATA used only for report features presentation

Row

UNIT A - Value of New Sales $USD (eom)

UNIT A - Number of New Sales

Row

UNIT A USD SALES (source currency)

UNIT A Nb of USD sales/rebills transactions

Row

UNIT A GBP SALES (source currency)

UNIT A Nb of GBP sales/rebills transactions

Row

UNIT A EUR SALES (source currency)

UNIT A Nb of EUR sales/rebills transactions

UNIT B

Row

UNIT B Gross Margin (USD)

Account 2017-06-30 2017-07-31 2017-08-31 2017-09-30 2017-10-31
Revenues
Internal Media Buying 41,470 41,489 37,646 34,363 33,239
Expenses
MediaBuy 27,301 23,402 22,842 25,001 34,331
Salaries MP team 0 0 0 2,786 3,126
GROSS MARGIN 14,169 18,086 14,804 6,576 -4,218

Highlights

DISCLAIMER: DEMO DATA used only for report features presentation

Row

UNIT B - Value of New Sales $USD (eom)

UNIT B - Number of New Sales

Row

UNIT B USD SALES (source currency)

UNIT B Nb of USD sales/rebills transactions

Row

UNIT B GBP SALES (source currency)

UNIT B Nb of GBP sales/rebills transactions

Row

UNIT B EUR SALES (source currency)

UNIT B Nb of EUR sales/rebills transactions